Advertising and Public Relations (Master's)

The Master of Arts program in Communication Arts is an interdisciplinary program that incorporates sound theoretical principles of research, aesthetic design and cultural studies to achieve highly pragmatic and effective professional results. This program is appealing to media professionals seeking further career development, and to recent recipients of undergraduate degrees in communication arts or other fields seeking to advance their knowledge and skills.

For this degree, students must submit a portfolio that is completed during their regular course work. This is not an independent project, but must be done in close consultation with a course instructor, verifying that the work meets professional standards. Typically, master's projects in this area can include multiple media presentations, public relations or advertising campaigns, complete media business plans or scripts.

The minimum number of credits required for the MA degree specializing in Advertising and Public Relations is 36. Academic credit for this program will not be awarded for previous professional experience in this field.